Whether we like it or not, Shiny Object Syndrome is something all marketers will experience during their careers.

I was stoked to join Megan Powers and Jen Cole on the Making a Marketer podcast for a fast-paced, insightful, and exciting conversation.

Shiny Object Syndrome is that elusive squirrel, that shiny new thing that inevitably distracts us all. Whether it’s a new app, a rebrand (I’m looking at you, X), or even simply a few new features, Shiny Object Syndrome comes for us all, and admitting it is the first step, right?

Megan, Jen and I chatted about Shiny Object Syndrome, the bird app, social media, events, Threads (more on this than we expected), and more!