What’s happening with TikTok? • TickerTV

14 July 2020 5:52 am

TikTok has exploded, to the point where you might be finding it difficult to keep up and asking yourself what’s happening with TikTok?

From potential bans in the US, to influencer marketing opportunities, TikTok coins and more, I joined Ahron Young on TickerTV to chat all things TikTok.

And while influencers on TikTok and TikTok coins are certainly interesitng topics to discuss, it’s difficult to talk about what’s happening with TikTok at the moment without mentioning the elephant in the room, China.

China is certainly a global superpower in more than one way, but they’re especially powerful in the tech world. And if you’re powerful in the tech world, it’s highly likely you’re equally as powerful in the world of data and information, particularly personal information.

We all know the Donald Trump has an … interesting relationship with China, so it should come as no surprise that he’s less than happy with TikTok being owned by ByteDance.

Trump is concerned that information collected by TikTok could be used by the Chinese Communist party to spy on American citizens.

Other security concerns have been raised about just how TikTok collects and uses user information, but it’s not like other social media platforms haven’t been doing the same since, well, forever. *cough* Facebook.

The poplar video-sharing platform is looking to find a new US-based home, and it looks like Oracle and Walmart may come to the rescue; however, it appears that the details and finalisation of that deal are still up in the air, even after gave the deal his tick of approval.

It will be interesting to see how TikTok’s passionate user base responds to Trump and his strong-arm tactics, especially with a presidential election on the horizon.

But for now, the wildly-popular platform is going from strength to strength, as it continues its rise to social media prominence, and I’ll definitely be keeping a close eye on the platform.

Meg Coffey discussing TikTok on TickerTv
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