Brands are starting to boycott Facebook advertising, but does it really matter?

I joined Gareth Parker on 6PR to discuss the recent Stop Hate for Profit campaign spearheaded by many global brands.

In a sign of changing times, brands are clamoring to boycott Facebook advertising for the the month of July. But does it really matter? Is this going to impact Facebook’s bottom line, or could this just be posturing?

Tune into my chat with Gareth to find out what I think…