Clubhouse turning up the volume • Courier Mail

15 April 2021 7:51 pm

Clubhouse is the next big thing in social media, but can in maintain its steam, or will is it destined for the social media scrap heap?

If you have been visiting this blog for some time now, you would be forgiven for getting a little bit sick and tired of me ranting and raving about Clubhouse. But just yet what? I am not done just yet.

I jumped on the phone to have a chat with Jennifer Dudley-Nicholson from the Courier Mail to talk all things Clubhouse, including why I think it is the next big thing.

Clubhouse is somewhat of the new kid on the block when it comes to social media. But that has not stopped the audio-based app from making some serious noise online, especially with influential celebrities and prominent Silicon Valley figures.

Like many of us around the world, I will be the first to admit that social media can be a fair bit draining from time to time, and social media burn out is a real thing. I know this may sound pretty shocking coming from someone who works in social media and digital marketing, but it is the truth. But then along came Clubhouse.

While there are obviously still a few snake oil salesmen on the platform and a few people using the platform in ways in which it wasn’t intended, for the most part, Clubhouse is a breath of fresh air that the world of social media certainly needed.

If you are keen on getting involved with Clubhouse, there are a few things you should know: the app is invite only and exclusive to the iPhone (although, this should change in the future), there is a bit of a learning curve at first, and it may take some time to get used to how the app works.

If you can get an invite, my advice is to jump right in and start listening. It is a great idea to get your feet wet as a listener first, before you start creating your own rooms and taking to the stage.